Easyling wins again as TTAB rejects trademark and trade dress claims
On December 1, 2025, the U.S. Trademark Trial and Appeal Board (TTAB) officially rejected all remaining claims of venture capital funded Smartling, Inc. against the independent entity Skawa Innovation, Ltd., the owner of the Easyling brand. This decision puts an end to a long-running dispute. After Smartling’s initial claims regarding trademark and trade dress infringement and unfair competition were unanimously rejected by a federal jury in Boston in 2019, the company continued to pursue the matter, by challenging the Easyling trademark.